Proj E10-Nexus: Snatch!

Launch Loud. Launch Proud.

Snatch is a mobile web-app that empowers brands with tools to engage their community online through innovative and interactive product launches

To see more of what we have in store click here:
fun.snatch.events

Our mission is to transform transactional product launches into vibrant, participatory experiences that builds community by harnessing gamification, urgency, and exclusivity—introducing Snatch!, a mobile web app that redefines brand-led micro-events.

Team members

Chia Yong Kang (CSD), Janessa Jiajing Yang (CSD), Joseph Low (DAI), Lim Sheng Xiang (CSD), Ryan Pey Jun Hao (CSD), Tee Zhi Zhang (CSD)

Instructors:

  • Kan Ee May

Writing Instructors:

  • Susan Wong

Problem Statement

Product launches are transactional. Giveaways are the most common strategy but their impact is short-lived. They fail to build community around a brand.

Introducing Snatch!

We launched multiple iterations to test and validate the usefulness of our product eventually arriving at our final design
Snatch! is a mobile web-app that empowers brands with tools to engage their community online through innovative and interactive product launches

CHOOSE YOUR GAME MODE

No more boring giveaways on Instagram or Tiktok. Choose from a variety of game modes tailored to fit your community needs.

RAFFLE DRAW
SKILL-BASED GAME
COMMUNITY VOTING

 

 

 

 

 

Involve your community and conduct a raffle draw over a livestream to build more brand awareness and engagement. The lucky one wins!

 

 

 

 

 

Involve your community in playing a mini-game. We currently support the Cookie Craze game. Fastest fingers win!

 

 

 

 

 

Involve your community in deciding who wins. Top comment wins!

AI x Community Opinion

Our AI features enables host to focus on what matters. Engaging their community.

 

  • No more manual comment reviews. Use AI to synthesize information and filter out spam.

  • Stay in control with making the final shortlist and letting the community decide who wins

Customer Testimonial

Having conducted multiple product launches and iterations, we received positive feedback from various hosts which we collaborated with who used Snatch in their real workflows.

Hear directly from one of our users who sells pokemon cards on Tiktok livestreams.

 

“Snatch! helped make my giveaway a lot more exciting and engaging.  I think what you guys are doing is amazing.  Wishing you all the best in your endeavors!” ~ Jarrett

Acknowledgements

We would like to give our warmest thanks to our mentors, Dr Kan Ee May, and Dr Susan Wong for their continued support and encouragement. Their guidance has carried us and our project to the highest standing.

Last but not least, we would like to thank Jason Lee from SUTD VIE for following and guiding us throughout the entire Entrepreneurship Capstone program since pre-Term 7. His constant support through the additional administrative tasks and deliverables for the entrepreneurship side of our Entrepreneurship Capstone program ensured that our project could be carried out smoothly.

Days
Hours
Minutes
Seconds

Vote the project now!

Vote for our project at the exhibition! Your support is vital in recognizing our creativity. Join us in celebrating innovation and contributing to our success. Thank you for being part of our journey!

Team members :

Chia Yong Kang
Computer Science and Design (CSD)
Janessa Jiajing Yang
Computer Science and Design (CSD)
Joseph Low
Design and Artificial Intelligence (DAI)
Lim Sheng Xiang
Computer Science and Design (CSD)
Ryan Pey Jun Hao
Computer Science and Design (CSD)
Tee Zhi Zhang
Computer Science and Design (CSD)

© 2025 SUTD

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Contact the Capstone Office :

+65 6499 4076

8 Somapah Road Singapore 487372

www.sutd.edu.sg/Capstone

capstone@sutd.edu.sg

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Contact the Capstone Office :

+65 6499 4076

8 Somapah Road Singapore 487372

8 Somapah Road Singapore
487372

www.sutd.edu.sg/Capstone

capstone@sutd.edu.sg

Welcome back!

Log in to your existing account.

Contact the Capstone Office :

+65 6499 4076

8 Somapah Road Singapore 487372

www.sutd.edu.sg/Capstone

capstone@sutd.edu.sg

Welcome back!

Log in to your existing account.

Contact the Capstone Office :

+65 6499 4076

8 Somapah Road Singapore 487372

www.sutd.edu.sg/Capstone

capstone@sutd.edu.sg

About Capstone Design Programme

At Singapore University of Technology and Design (SUTD), we believe that the power of design roots from the understanding of human experiences and needs, to create for innovation that enhances and transforms the way we live. This is why we develop a multi-disciplinary curriculum delivered v ia a hands-on, collaborative learning pedagogy and environment that concludes in a Capstone project.

The Capstone project is a collaboration between companies and senior-year students. Students of different majors come together to work in teams and contribute their technology and design expertise to solve real-world challenges faced by companies. The Capstone project will culminate with a design showcase, unveiling the innovative solutions from the graduating cohort.

The Capstone Design Showcase is held annually to celebrate the success of our graduating students and their enthralling multi-disciplinary projects they have developed.

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